How do you make your hair colour last longer?

These days, at-home dye kits yield incredible professional-looking results. But which colour do you pick, and more importantly, how do you extend its life? Tips and tricks for a smart purchase.

1

Choose the dye kit that’s right for you

Permanent colour, semi-permanent colour, colour shampoo, colour reviving gloss… there are hundreds of colouring products on the market, which can make it hard to pick the right one. Whether you want your hair to be a few shades lighter, darker, hide grey hairs, add highlights or touch up your roots, there’s a dye kit that will fit your needs. To find the one that’s perfect for you, ask your Jean Coutu beauty specialists.

2

Protect your hair colour

It’s no secret, to maintain your new hair colour and prevent it from fading, you’ll need specially formulated products. Because hair mousse and water can affect your dye, we recommend you rely on a colour-protecting shampoo and conditioner. Created specifically to wash and hydrate freshly colour locks, these products will prolong the life of your new colour. You can now also use cleansing conditioners that will gently wash your dyed hair.

Protect your hair colour

3

Rinse your dyed hair with cold water

Rinsing your head with cold water not only makes it soft and shiny, it also helps extend the life of your dye by sealing the cuticles and keeping them smooth. If possible, you should also wash your hair with cold water, and as infrequently as possible. That way even red dyes (the ones that fade the quickest) will stay bright longer.

4

Avoid hot hair styling tools

Few things will damage your hair quicker than hot styling tools like blow-dryers, flat irons, curling irons or hot rollers. Why? Most of them get so hot – often above 100 degrees celsius – they burn the surface of the hair and can damage your locks. You may end up with split ends and dull hair. Your dye will also suffer and its colour will fade. To avoid this, only use hot styling tools on dry or damp hair, never when it’s soaking wet. Dry your hair on a low setting when possible, and use heat protecting creams, sprays or mousse.

Avoid hot hair styling tools

5

Only touch up your roots

Most haircare professionals recommend dyeing your hair every 6 to 8 weeks to avoid needlessly damaging it. But because hair grows so fast, about 1.5 cm a month, your grey may reappear long before your next appointment at the salon. To remedy the situation without colouring your entire head, use products designed to quickly touch up your roots with a colour that will seamlessly blend in with your dye.

Crema Color Delice, 60 ml
Solfine

Crema Color Delice, 60 ml

The gentle, yoghurt-extract-based hair colour cream with no ammonia and PPD-free.

Superior Preference Premium Haircolour, 1 unit
L'Oréal Paris

Superior Preference Premium Haircolour, 1 unit
Root Retoucher Temporary Root Cover Spray, 120 g
Schwarzkopf

Root Retoucher Temporary Root Cover Spray, 120 g

One push. No roots.

Hair Expertise Color Radiance - Shampoo, 385 ml, Dry Coloured Hair
L'Oréal Paris

Hair Expertise Color Radiance - Shampoo, 385 ml, Dry Coloured Hair
Blooming Colour Shampoo, 400 ml, Murumuru Butter & Rose
Love Beauty and Planet

Blooming Colour Shampoo, 400 ml, Murumuru Butter & Rose

At Love Beauty and Planet, we are committed to acts of love that make you and our planet a little more beautiful, everyday. Our goal is a carbon footprint so small it's like we weren't even here. We started our journey by loading our beauty products with goodness. Every one of our bottles is made from 100% recycled materials and are recyclable. Our caps and pumps aren’t made from recycled plastics yet, but we’re working on it. Life should be full of colour. Our Blooming Colour shampoo is made in cooperation with local Brazilian farmers for a sustainable supply of murumuru butter, and our shampoo delivers a healthy shine and protects coloured hair. Formulated with ethically sourced rose absolute from Rose Valley in Bulgaria, our Blooming Colour shampoo exudes a rich, warm floral rose note. The natural vibrancy of rose is enhanced by the juicy freshness of red berries and powdery murumuru, delivering an intensely feminine and refreshing feeling.

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How do you make your hair colour last longer?

These days, at-home dye kits yield incredible professional-looking results. But which colour do you pick, and more importantly, how do you extend its life? Tips and tricks for a smart purchase.
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