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Year after year, when looking back on your vacation photos, are you reminded that your deep, vibrant hair colour just can’t withstand summer’s sunny days? ? Or maybe your light hair colour becomes dull and dreary throughout summer. Don’t worry... there is a solution. A wide range of products are available to help you preserve the hair colour you love.
UV rays attack the proteins in your hair, making it dry and prone to breakage. Light hair is especially vulnerable, as darker hair pigments filter out some of the sun’s rays. But this “work” has its own consequences for your hair. As you spend more time in the sun, the pigment in your hair fades, leaving your locks looking dull.
Regardless of your hair colour, make sure to treat your hair to an ultra-moisturizing mask. Used only on the ends of your hair, this treatment helps prevent damage caused by UV rays and time at the beach or pool (sand, salt water and chlorine are hair colour's worst enemies!). Your mask might also contain radiance-enhancing ingredients that protect against colour degradation to keep your hair looking as vibrant as it did on day one. For an optimal effect, apply the treatment a few times during the weeks leading up to your vacation.
Before you sunbathe, make sure to apply a hair product that protects against the sun. Various gels, sprays and oils are available, allowing you to choose the perfect finish to suit your hairstyle. These products only protect for one or two hours at a time, so keep applying throughout the day. When you get home, jump in the shower and prevent further damage by using a shampoo and conditioner developed specially for coloured hair.
TIP: If you colour your hair the night before a trip to the sun, make sure to choose a darker shade than usual.
Rich sea minerals, algae and sea kelp are infused into this moisture rich, gentle shampoo.
Want gorgeous color that lasts? Our Super leaves color crotection conditioner protects and adds shine to colored hair, in the most natural way. Its antioxidant-rich pomegranate extract helps repair and transform even the dullest hair into vibrant locks. It also features avocado oil, high in fatty acids, that hydrates and nourishes hair, making it silky and soft. You'll also love its luxurious berry fragrance. EWG Verified, hypoallergenic and dermatologically tested, our natural color safe conditioner also includes moringa seed extract, recognized for its antipollution properties. For best results, use it with our color protection shampoo. You'll have marvellous hair, from root to tip!
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