Rimmel London


Boldness that stays on

Make a BOLD lip statement! Rimmel London introduces Stay Matte Liquid Lip Colour, a NEW liquid lipstick with high-intensity colour, a velvety matte finish and a long-lasting, comfortable wear. Available in 14 shades.


Free your skin

Introducing the new generation in long-lasting foundation from Rimmel London, Lasting Finish 25HR Breathable Foundation, an ultra air light texture that lets your skin breathe...

  • Defies the expectation of long wear foundation
  • Medium natural coverage
  • Soft to touch feel that allows skin to breathe
  • Cushion applicator delivers mess-free application
  • Available in 8 shades

Picture Perfect

Rimmel London’s first ever selfie-ready collection. For a perfect complexion in reality and under the cameras.


Magnif'eye your eyes

Get ready to take your eye-look from day to night! Rimmel London introduces Magnif’Eyes Shadow Palette, a 12-pan all-in-one pressed eyeshadow.

  • A mix of high-shimmer and matte shades, perfect for sculpting, shading and defining.
  • Rich, intense, long-lasting colour.
  • Crease-proof. Smear-proof. Wears all day.


Looking to effortlessly have perfect eyebrows? Define your eyebrows like a professional with Rimmel London’s brow products.


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