5 reasons to love your curly hair

Tired of disliking your curly hair? Good news: natural curls are in this season! The time has come to make peace with your tresses and wear them with pride!

Still not convinced why you should fully embrace your curls? Here are five great reasons to thank your genes for giving you with curly locks:

  1. No blow dryer required! Curly hair saves you time and you won’t end up with sore arms!
  2. You have tons of volume... you’re the envy of girls with straight hair!
  3. Never a dull moment! Day after day, your curls never fall the same way twice.
  4. You have a choice: curly or straight?
  5. Whether styled or not, someone will always compliment you on your volume, bohemian style or tousled look.

We don’t always have the best relationship with our tresses, especially curly hair—the bane of many a woman’s existence! Whether it’s a question of perception or just bad press, curly hair has long held the reputation of being rebellious, unkempt, unmanageable and not to be taken seriously.

Thankfully, those days are over. Curly and wavy hair is making a big comeback on catwalks and the trend is picking up steam. For proof, look no further than Jillian Hervey, a singer with extraordinary curls and member of the group Lion Babe, who’s become an ambassador for Pantene, promoting and celebrating naturally curly hair. And true to their self-esteem campaign, #MyBeautyMySay, Dove is encouraging women to stand up for their own beauty.

So smile, your curls are magnificent!

Alors, souriez, vous êtes bouclées!

YOUR HAIR IS A WORK OF ART

The 5 commandments of curly hair

1

Hydrate your locks again, and again, and again! Curly hair needs constant hydration. As the hair is dry and fragile—due to its lack of lipids and spiral shape—it needs to be nourished with ultra-hydrating care that repairs and protects.

2

Since curly hair is usually dry, you should only use shampoo twice a week.. Opt for gentle, sulfate- and silicone-free products.

3

You will rinse your hair in cold water. Cold water makes the scales in the fibre smooth, making your locks soft and giving them shine.

4

Use the right products, meaning styling products formulated for curly hair, which you apply while your hair is still very damp. Water allows the formula to evenly spread out from root to tip.

5

Obey the golden rule for hair drying:. No hair dryer (or use it very sparingly!), since hot air damages hair. If you just can’t go without your hair dryer, use a diffuser with warm air. Target the roots and let the strands air dry.

Our suggestions

Mousse, 298 g, Flawless Curls
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Mousse, 298 g, Flawless Curls

A natural hold that lasts all day long.

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5 reasons to love your curly hair

Tired of disliking your curly hair? Good news: natural curls are in this season! The time has come to make peace with your tresses and wear them with pride!
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