Gentle enough for newborns and good for the whole family, Johnson's Head-To-Toe wash helps make bath time bonding time with your baby. This ultra-mild baby wash and shampoo is tested with pediatricians and pH-balanced. Containing over 90% ingredients of natural origin, this sulfate-free baby shampoo is gentle enough to cleanse baby’s sensitive skin. The Johnson's No More Tears formula makes this baby wash tear-free and as gentle to your baby's eyes as pure water. Johnson's Head-To-Toe wash contains no parabens, phthalates, or dyes.