Knock out unwanted brassiness in just 1 wash with John Frieda Violet Crush intense purple shampoo. This ultra violet pigmented intensive purple shampoo instantly tones for cooler, brighter blonde between salon visits. Great for natural, highlighted, or colour-treated blonde hair.Formulated with Crushed Violet pigments which neutralize unwanted yellow, brassy tones. Peroxide-free and ammonia-free - it gives your blonde hair everything it demands and nothing it doesn't.For best results, use it with Violet Crush purple conditioner for blondes. For daily maintenace of blonde hair, try John Frieda Violet Crush purple shampoo. Knock out unwanted brassiness in just 1 wash with John Frieda Violet Crush intense purple shampoo. This ultra violet pigmented intensive purple shampoo instantly tones for cooler, brighter blonde between salon visits. Great for natural, highlighted, or colour-treated blonde hair.Formulated with Crushed Violet pigmentsPeroxide-freeAmmonia-freeSuitable to use daily on natural and colour-treated blonde hairPhthalates-free

Product Number: 717226263415

Gently massage into wet hair, lather and rinse well. For more intense results, and to fight stubborn brassiness, leave shampoo on hair 2-3 mins. Use daily until desired colour result is achieved. To maintain those results, alternate with your regular shampoo as needed. For best results, follow with Violet Crush conditioner. Rinse hands immediately after applying shampoo to hair.Warning for external use only. Do not apply to a sensitive, irritated or damaged scalp. Discontinue use if rash or irritation occurs. Avoid eye contact. If contact occurs, rinse thoroughly with water. Keep out of reach of children. Avoid contact with fabrics and household surfaces to prevent staining. If contact occurs, clean immediately. Use towel to protect clothing and fabrics from wet hair.

For best results, use it with Violet Crush purple conditioner for blondes. For daily maintenace of blonde hair, try John Frieda Violet Crush purple shampoo.

For external use only. Do not apply to a sensitive, irritated or damaged scalp. Discontinue use if rash or irritation occurs. Avoid eye contact. If contact occurs, rinse thoroughly with water. Keep out of reach of children. Avoid contact with fabrics and household surfaces to prevent staining. If contact occurs, clean immediately. Use towel to protect clothing and fabrics from wet hair.

Aqua, Sodium laureth sulfate, Sodium lauryl sulfate, Glycol distearate, Sodium chloride, Cocamie mea, Parfum, Lactic acid, Dimethyl isosorbide, Cocamidopropyl betaine, Malic acid, Cetylalcohol, Benzyl alcohol, Guar hydroxypropyltrimonium chloride, Acid violet 43, Sodium hydroxide, Disodium edta, Glycine, Benzophenone-4, Ethylhexyl methoxycinnamate, Acid blue 9, Sodium xylensulfonate, Methylchloroisothiazolinone, Methylisothiazolinone