Mascara 101: our top tips for dreamy lashes

Thickening, lengthening, curving, coloured… There are so many different types of mascara available today. To get the look you love, you’ve got to do more than just find the right one. You also have to know how to apply it and remove it without damaging your lashes.
To find out how, just follow this guide!

START WITH A CURVE

A good start: give your lashes a little lift to enhance the effect of the mascara. The eyelash curler is your best friend for this step!

Never used an eyelash curler before? No worries: position the lower part close from the root of your eyelashes and close the two parts together with an upwards movement. The important part is not to pull too much – and not to pinch your eyelid!

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Pro tips:

Always use your eyelash curler before your mascara. Otherwise, your lashes will harden and break more easily.

If your lashes are too fragile, try gently curling them using your fingers to push them slightly upward after you’ve applied your mascara.

Eyelash Curler
Personnelle Cosmetics

Eyelash Curler

THE PERFECT MATCH FOR YOUR LASHES

You take your eye colour into consideration when choosing your eye shadow, right? Well, you also have to think about the shape of your lashes to find the right mascara. Short, full lashes demand a lengthening formula with a curved brush, while volumizing mascara is the right choice for long, thin lashes.

Pro tip:

When you find the right formula, you want it to last! So remember: when you’re applying your mascara, avoid waving the applicator tube back and forth as air gets into the tube, which dries out the product, affecting its quality.

Telescopic - Mascara, 8 ml
L'Oréal Paris

Telescopic - Mascara, 8 ml
Hypnôse Waterproof Mascara, 6 ml
Lancôme

Hypnôse Waterproof Mascara, 6 ml

Custom volumizing waterproof mascara.

THE SECRETS OF PROPER TECHNIQUE

Using a mascara brush might look like child’s play, but maximizing its effectiveness requires professional technique. The secret? Start by placing the bristles of the brush at the roots of the lashes. Then run the brush all the way up to the end of the lashes in little zigzag movements. To spread the formula evenly, start with the middle lashes then move outwards. If you’re looking for more intensity, apply a second coat.

If you slip and make a little mess, a cotton swab dipped in makeup remover will clean things up in a second. If you’ve already applied eye shadow or liner, you can let the stain dry and try lifting it off your skin later with the tip of a dry cotton swab.

Pro tip:

Apply a little dab of mascara on the top of your lashes before you apply your regular coat to get a boost in volume. To accentuate the length of your lashes, sprinkle a little mattifying loose powder on your lashes while they're still moist and then add a new coat of mascara.

24hrs Glam Mascara, 8 ml
Watier

24hrs Glam Mascara, 8 ml

This breakthrough mascara provides extreme wear while boldly lengthening and volumizing lashes. Its elastic polymer formula and its Flexi-Queen brush surround each lash with a 3D waterproof film to create a 24-hour infinitely glamorous look. Waterproof, resists sweat, humidity and tears. Suitable for contact lens wearers and sensitive eyes. Vegan. Paraben-free. Tested under ophthalmological control.

Voluminous Lash Paradise Mascara, 8 ml
L'Oréal Paris

Voluminous Lash Paradise Mascara, 8 ml

Take your lashes to paradise! There is L'Oréal Paris' first mascara for voluptuous volume and length, and a dramatic effect.

Mascara Care Lifting, 8 ml
Zorah

Mascara Care Lifting, 8 ml

Dual HD lifting brush Sculpted look

SAY GOODBYE TO LUMPS

To prevent your lashes from sticking together (and avoid the "crow's foot" look), make sure you apply the second coat of mascara while the first coat is still slightly wet. Another helpful tip: keep a tiny comb on hand to separate the lashes, spread the mascara more evenly and remove excess product after application.

REMOVING EYELASH MAKEUP GENTLY

This isn't a step you should neglect; the health of your eyes may depend on it. To make eyelash makeup removal easier and avoid irritating your eyes, always use a makeup remover designed specifically for the eyes. Soak a clean, cotton cloth with the makeup remover and lay it over the eyes, letting the product work its magic for a minute or two. Then wipe the cloth along the top and then bottom lashes without rubbing. To finish, use an oil-based makeup remover if you wear water-resistant mascara. 

Waterproof Sensible Eye Make-up Remover, 100 ml
Klorane

Waterproof Sensible Eye Make-up Remover, 100 ml

The waterproof make-up remover with organic Cornflower, a non-greasy two-phase solution, instantly and gently removes the waterproof makeup and limits the loss of eyelashes.

Biocils Waterproof Eye Make-Up Remover, 100 ml
Biotherm

Biocils Waterproof Eye Make-Up Remover, 100 ml

Express make-up remover for eyes, waterproof, non-greasy.

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Mascara 101: our top tips for dreamy lashes

Thickening, lengthening, curving, coloured… There are so many different types of mascara available today. To get the look you love, you’ve got to do more than just find the right one. You also have to know how to apply it and remove it without damaging your lashes. To find out how, just follow this guide!
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